Lowering cholesterol

Healthy blood cholesterol levels are critical for cardiovascular well-being. In particular, high blood cholesterol levels are a proven risk factor for coronary heart disease.

PinVita™ Phytosterols can contribute to better heart health by helping to lower blood cholesterol levels.
They work by competing with cholesterol for incorporation into gut micelles, thereby effectively blocking the absorption of dietary and biliary cholesterol.  A daily intake of 2 grams of phytosterols can reduce “bad” (LDL) cholesterol levels by an average of 9%*.

PinVita™ Phytosterols are approved for cholesterol reduction in many jurisdictions, and can be supplied for a wide range of applications, including dietary supplements, food and beverages.

*Demonty I, Ras RT, van der Knaap HCM, Duchateau GSMJE, Meijer L, Zock PL, Geleijnse JM, Trautwein EA. (2009). Continuous dose-response relationship of the LDL-cholesterol-lowering effect of phytosterol intake.  J Nutr 139, 271-284